So you've seen some of my nightlife photos, and think they're good, but you're still not convinced it's worth the money... You want to know, why should you hire me?
As I write this, in the last two weeks, my photos have been viewed about 24,380 times on Flickr. Average views per month are hovering around 50,000. Many of these views come from loyal fans of my work. About 120,000 unique visitors have enjoyed my photos in the last year. About 14% of those (over 17,000) were returning fans looking for new updates.
Dilvie.com gets about 30,000 pageviews monthly, with periodic spikes in the hundreds of thousands or more. One day in late 2007, one of my updates was featured on the homepage of Digg.com. That day, Dilvie.com was overwhelmed with nearly a million pageviews. Hundreds of new fans discovered my photography, and explored my archive of photos.
Make More Money
As you can see, my loyal fanbase numbers in the the tens of thousands. Many EDM fans watch my schedule of upcoming events (and frequently ask me which shows I'll be shooting) in order to plan their nightlife around the possibility of appearing in my photographs.
My fee for shooting a nightlife event is only $250 (not including travel expenses). At a show charging $40/head, if my fanbase accounts for only 20 fans, the immediate net benefit of hiring me to shoot amounts to about $550. Who wouldn't spend $250 to net $550? Of course, I can't guarantee that I'll pull 20 heads to every show I shoot, but if your show is attractive to my core fan base, and located in Salt Lake City, or any major metropolitan area with a thriving EDM community, chances are I'll pull enough heads to cover my shooting fee. I have a substantial number of fans in Salt Lake City, New York City, Las Vegas, Los Angeles, Miami, Phoenix, Denver, and Austin.
Of course, this benefit only applies to established nightlife photographers who have done a good job of building a fanbase, and keeping that fanbase informed of upcoming events. I have a list of fans who are notified in a variety of ways about upcoming gigs, including cell phone text messages, MySpace bulletins, and an electronic event calendar that lets fans download my gig listings directly to their PDA's. Working with a well established nightlife photographer can be like adding another act to your lineup. In other words, it can be to your benefit to list your nightlife photographer on your event flyers, and if you list me on your flyer, I offer a discount.
Strengthen Your Brand
When I shoot your event, two things are virtually guaranteed to happen. First, the performers get some pretty spectacular images for their MySpace Pages. After I've shot an event, many performers (such as the Future Sound of Breaks Tour, DJ Craze, Claudia Cazacu, etc...) post the images to their MySpace and Facebook profiles. The performers remember where the images were shot, and often share that information with their fans, other performers, promoters and booking agents. Your event earns a little spot in history. The artists remember you, their fans remember you, and you have a lasting, visual record of the magic that you created.
The same benefit extends the loyal core group who attend most of the big EDM nightlife events. They are the trend setters and the tastemakers. The crowds follow them, and when other people on MySpace and Facebook see these people having a good time, they want to get in on the action, too.
Create a Visual Identity
Different clubs and promoters have different visual styles. If you've spent tens of thousands on an amazing stage, what better way is there to show it off, and remind your fans about the lengths you go to create an engaging party atmosphere?
Stock Photography for Future Publicity
They say a picture is worth a thousand words -- when you're designing your next flyer, or your promotion company is being featured in a local newspaper article, or you need photographs for your online event listings, wouldn't you like some high-quality photographs in your archive to get your message across?
Granted, there are probably hundreds of people at your shows with point and shoot cameras. There may even be professional photographers willing to shoot for free... but ask yourself honestly, are they getting shots like these?
Book your event now. (801) 735-9606.
Labels: nightlife photographer, nightlife photography, sales